Mirrorless Medium Format is Here: Hasselblad Unveils the X1D

After several tantalizing teasers and one very serious leak yesterday, the Hasselblad X1D, the world’s first compact mirrorless medium format camera, has officially arrived. Behold the promised “game changer.”

At just half the weight of a conventional Medium Format camera, the X1D still manages to pack 50MP of resolution into a camera that can fit in the palm of your hand. Hasselblad CEO Perry Oosting captures the excitement around this groundbreaking camera well when he says:

The X1D marks a pivotal point in Hasselblad’s rich 75-year history. This camera makes medium format photography available to a new generation of Hasselblad users, while pushing the existing limits of photography to new heightsx1d-hero

 

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